The purpose of this project is to mirror simple and positive content messages in a very objective way. Mugs are a great way to achieve this goal, as they are used for coffee, tea and even water, in addition to being the right moment for the social environment. The mugs must be very eye-catching for the message to be read.
Messages are of fundamental importance, as they refer us to our Origin.
The colors produce a visual identity for each mug and bring more strength to the phrases and the characters’ family also follows a visual line for the set of mugs to be visually very cohesive.
Paramahansa Yogananda, creator of these phrases, strongly believes in the power of affirmations. And illustrations highlight phrases.
